HUMAN RESOURCE MANAGEMENT OF THE CITY OF VINKOVCI COMMUNICATION AS A KEY TO A SUCCESSFUL MOTIVATION OF EMPLOYEES

Abstract

The motivation of employee is constantly being influenced, not only by particular activities, but also unconsciously, by
constant communication. To reveal the totality of others and to show himself to others a man uses symbols. This
exchange of symbols in a wider sense we call communication. In order to successfully manage human resources with the
help of motivation and to find a right ‘key’ to motivate every employee we have to provide the quality communication
basis.
The importance of formal as well as informal communication in the field of successful motivation of
employees is the reason I chose this topic. I would like to thank everyone who contributed to the writing of this paper,
especially my friend Zrinka Terzin and the Mayor of the City of Vinkovci, Mladen Klarić, Ph.D., who let me do the
survey.