The culture of foreign business and its impact on culture and Albanian economy

Authors

  • Albana SHEHU Author
  • Elez OSMANI Author
  • Diana SHEHU Author
  • Skënder MURAT Author

Keywords:

Culture of business, performance, impact, company

Abstract

in the market. An important role in the economy play foreign business firms, as large companies, as well as small firms that make a 
significant percentage. Foreign firms that have their activities in Albania are mainly from countries of Italy, Greece and the Balkans, etc. 
The study will analyze the culture of large firms and small of foreign business, how it affects the performance of these firms. On the other 
hand the study will highlight the benefits that bring these firms as economy and culture as well. In this framework will be analyzed, various 
obstacles facing foreign businesses related to the adaptation of the Albanian legislation and policies and taxes. Subject of discussion in 
this paper will be culture and performance of Vodafone Albania and ORBICO SHPK firm, which is an international company that is 
operating in all Balkan countries, including Albania. After a detailed analysis of the culture of these companies, will be drawn conclusions 
in what ways this culture reflects in the Albanian business and will be given recommendations on what can be done better in the future. 

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Published

2025-03-21