Case study on hotels' websites in Kosovo

Abstract

In the past few years, Internet and Internet technologies became very popular and transformed all kind of 
businesses. The rate of connectivity to the Internet is and will be high for a long period of time. To be seen on the 
computer screens around the world, companies spent a lot of effort and huge amount of money to build a solid 
image of their products and/or services. Websites seems to be the best ever known method to penetrate virtually 
any kind of target market. Globalization is just happening. In Kosovo, tourism development is a priority for the 
Government. As a consequence, hotel companies cannot stay apart. Thus, is interesting to visit and observe 
websites belonging to hospitality industry and find out how the Web service of the Internet is implemented at the 
level of this very important sector of Kosovo economy.Case study objectives: conduct research in order to find 
out the stage of developing specific websites for hotel organizations.Case study methods: visit and analyses as 
many hotels and motels websites could be found in a reasonable period of time. Target number: 30 visited 
websites.