THE ROLE OF MANAGEMENT IN DEVELOPMENT OF SPORT AND RECREATIONAL PROGRAMMS IN TOURISM

Abstract

Tourism is taking more significant place in national economy. Except strategic framework which has defined the direction of the movement 
of economy it is also important to know that without proper management, especially without the knowledge and skills that managers need 
to possess, it is not possible to manage effectively business organizations and regional and local self-government. There is a special role 
for the knowledge and skills of the managers, therefore creative and innovative manager is a key factor which has great influence in 
creation of the competitive advantages of the organization. Creation of the sportive and recreational programs in tourism requires 
qualitative planning of the investment in sport facilities, equipment, requisites and sport experts who will lead sport and recreational 
programs, sport animators and staff who will maintain facilities and equipment.